We have offered up some advice to assist you in creating the best advertisement possible. Well-designed artwork is the number one key to the success of any advertising campaign.
Less is more!
- Keep your information to a minimum. Remember that the vehicles along I-10 are driving at a very high rate of speed and will view your advertisement for approximately 5-7 seconds.
- Keep your text a consistent size and shape. Thin, closely spaced and ornate fonts are very hard to read and should be avoided.
- Solid and simple background colors are the best choice. Avoid backgrounds that distort or distract from your text.
Please note: Black backgrounds reduce legibility at night.
- Simple, bold images are going to draw the eye and make your advertisement successful.